Bill Utnage

Business Coach

Want to Transform Your Service-Based Business?

Let me help you create the business you have always dreamed of!

Business Coaching

As a business coach, I help service-based business owners develop effective strategies for growing their referral business, improving their profitability and allowing them to enjoy a better work-life balance.

Referral Plan

I help my clients build a solid referral-based business, which allows them to establish long-lasting trusting relationships with their clients and achieve organic growth.

Customized Strategies

Every business is unique and requires an individualized approach. I offer customized strategies to meet the specific needs of your business.

Get a Free Copy of My Book
“Referability Roadmap”
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Are you ready to transform your service-based business and take it to the next level? Don’t miss the opportunity to get a FREE copy of my book “Referability Roadmap”. This Amazon bestseller is your essential guide to building a thriving referral-based business, straight from my 30+ years of experience in the industry.

Bill Utnage

Bill Utnage is an entrepreneur, coach, speaker and author. Bill has owned and operated service-based businesses in the health care and real estate industries for over 30 years. He is the Founder of Damascus Road Coaching and Consulting.

Bill is the author of the Amazon Best Selling Book, The Referability Roadmap: A Guide to Building Your Referral-Based Business.

He has worked with hundreds of business owners helping them build a referral-based business while enjoying their life.

Bill is a proud US Air Force Veteran, husband to his wife Joni of 30 years, father and grandfather.

Kind Words From Some of My Clients

There is nothing more rewarding to me than seeing my clients succeed. Over the years, I have had the privilege of working with incredibly talented and motivated business owners.

“The best result of working with Bill has been the worklife balance it has created. Clear goals, a sounding board to evaluate the systems I have created, and our weekly meeting to hold me accountable has caused systems that have lead to less evening and weekend work/stress and being more present with my family.”

Chris Greenwold


“I’ve been coaching with Bill for a year and during that time he has always shown compassion and dedication to myself and my company. Bill has guided me in creating a roadmap to be more successful and efficient in business. Bill’s coaching methods have made a significant impact on my business and have been even more profound in my personal life”

Jeremy Janes



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Referability Roadmap designed for service-based providers.

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